LEVENVERSE

Branco Capital has acquired a plot of virtual land in the Fashion Estate, Decentraland to create the "LEVENverse". As the Metaverse evolves from a sci-fi concept into a reality, every industry disrupted by the digital era will feel its impact. We believe the potential for creative hospitality brands is limitless and in building the LEVENverse we will be one of the first lifestyle brands to blaze a digital trail in the early Metaverse.

The LEVENverse will have the following key pillars: Social — LEVEN means "to live" and is a brand that has freedom at its heart. The LEVENverse will be a place open to all, enabling global networking of likeminded people in an immersive, fun virtual hotel environment.

Wellbeing — a resource to help make wellness and self care a part of everyday life, with virtual fitness classes and guided meditation linked to real-world classes at LEVEN.

Creative — an extended platform for makers, creators and innovators to showcase their work through commissioned NFTs and creative digital experiences.

V-Commerce — elevated e-commerce with brand extension product collaborations, bespoke NFTs and wearables, exploring cryptocurrency payments enabling Bitcoin payment in both IRL and AFRL locations.

IRL & AFRL — the LEVENverse (AFRL) will fully integrate with life at LEVEN (IRL), with shared values, online and offline events, partnerships and activities.

www.decentraland.org ↗